CAR CULTURE
Mitsubishi | Vintage Print Adverts Gallery
Dating back to the late 1800s, the iconic red three-diamond emblem represents an industrial giant born from samurai heritage. Following its history in heavy wartime engineering, Mitsubishi pivoted in the postwar era to establish a global reputation for building durable, reliable, and accessible four-cylinder passenger vehicles. This curated collection of original print advertisements tracks the brand's evolution from dependable commuters to global performance icons.
The Global Badge Engineering: Browse unique vintage print layouts documenting the "Diamond Star Alliance" era of the 1970s and early ’80s. See how these classic Japanese platforms were cleverly marketed globally, including badge-engineered models sold as Chryslers in Australia and Dodge or Plymouth nameplates in the United States.
Formidable Rally Pedigree: View archival showroom media celebrating Mitsubishi's dominant motorsport heritage, which secured dozens of world rally victories and seven legendary Group N Production titles with the iconic Lancer Evolution.
From Classic Cruisers to Forced Induction: Explore original marketing campaigns for beloved road cars, including the staple Galant, Colt, Sigma, and Scorpion, alongside the 1983 Cordia Turbo hatchback and the exotic, turbocharged Starion sports coupe.
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