While its Detroit cousins were focused on massive "land yachts," Chrysler Australia was busy creating a unique local legend. From the "space-age" R-Series of 1962 to the final CM Valiants of 1981, this archive documents the engineering and marketing that made Chrysler the third pillar of the Australian automotive landscape.
The Local Legends Explore our specialized high-resolution galleries of original Australian print advertisements:
The Valiant Collection: From the "slanted" power of the early RV1 and SV1 to the refined Regal sedans and Safari wagons that defined the 1960s and 70s.
The Charger & Pacer: Relive the "Hey Charger" era with the VH-CL coupes and the high-performance E49 and E55 street machines.
The 'Chrysler by Chrysler': A dedicated look at the long-wheelbase CH, CJ, and CK luxury flagships—Australia’s answer to the global luxury market.
The most successful coupe in Australian history. Featuring the iconic "Hey Charger" campaign and the legendary Hemi-6 and V8 performance models.
Explore the core of the Aussie Chrysler lineup. High-resolution ads for the high-performance Pacer, the refined Regal SE, and the mainline family sedans from 1962 to 1981.
Step into the prestige of the long-wheelbase CH, CJ, and CK series. The pinnacle of Tonsley Park luxury, featuring four-headlight styling and premium V8 power.